AQSIT - Head - Marketing (4-14 yrs)
We are looking for a dynamic Marketing Head, with a solid background in digital and marketing operations. The person will be an integral member of the strategy team and will lead all the marketing campaigns of the company.
Roles and Responsibilities:
1. Strategize, develop, implement and test marketing operations and PR strategies
2. Create efficient marketing funnels, and carry out its testing
3. Define KPI's for all the running campaigns, and make plans to implement it
4. Ideate and develop content strategy for different platforms
5. Hire talented employees for marketing operations
6. Create strategies for brand awareness and customer advocacy
7. Create marketing budgets, and develop CAC and CLV
8. Lead media buying strategies
9. Work in co-ordination with other teams to improve customer service
10. Carry out various testing operations and strive to improvise the performance
11. Work in co-ordination with the technical team to improvise web performance
12. Work in co-ordination with other teams to manage SKU- s, database and cataloguing operations
Requirements
1. Proven experience as a Marketing Head or a similar role
2. Pro-level digital marketing knowledge across all digital platforms
3. In depth knowledge of market research, data analytics, CRM softwares, social media marketing softwares, and email marketing softwares
4. Problem solving aptitude, strategic thinking, excellent communicational skills, leadership and organizational abilities
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