HR Trainee at Apptunix
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Apptunix - Digital Marketing Strategist (6-15 yrs)
Digital Marketing Strategist
Roles And Responsibilities :
- Set digital marketing & growth hacking strategies using all necessary tools(e.g. website, emails, social media, and blogs)
- Research products, services and current strategies to identify new opportunities
- Analyze web traffic metrics and suggest solutions to boost web presence
- Monitor SEO/SEM, marketing and sales performance metrics to forecast trends
- Build strong clients relationships through social media interaction
- Keep up-to-date with our audience's preferences and proactively suggest new campaigns
- Liaise with Marketing, Sales, Design and Content teams to optimize customer experience and ensure brand consistency
- Ability to beat the competition
- Build our digital marketing roadmap
- Manage all digital marketing channels (e.g. website, blogs, emails, and social media) to ensure brand consistency
- Measure ROI and KPIs and prepare the budget
- Develop specific campaigns to create and maintain high levels of customer interaction
- Manage and improve online content, considering SEO and Google Analytics
- Monitor competition and provide ideas to stand out
- Proven track record in designing and implementing successful digital marketing campaigns for IT niche
- Strong understanding of how all current digital marketing channels function
- Solid knowledge of online marketing tools and best practices
- Hands-on experience with SEO/SEM, Google Analytics and CRM software
- Excellent analytical and project management skills
- Strong team management and communication (written and verbal) skills
- Should be able to frame strategies to 10X our traffic and leads inflow
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