HR Manager at Appstean Infotech Pvt Ltd
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Appstean - Executive - Digital Marketing (2-4 yrs)
Responsibilities :
What will you do?
- Develop, manage and execute communication/content strategies via social communities
- Responsible to work closely with the communication manager for planning ongoing social media, email, and other online media activity
- Responsible for Social Media Marketing, Blog marketing, ADWORDS, PPC, Google Analytics, and Online Media Planning
- Provide SEO analysis and recommendations in coordination with elements and structure of company
- Responsible for coordinating and implementing SEO & SMO strategies for organization
- Identification of optimal mix of online marketing activities including SEO, SCM, PPC, email campaigns, social media campaigns
- Monitor and evaluate search results and search performance across the major search channels in order to improve rankings
- Responsible to keep the company at the forefront of developments in digital marketing
- Develop and evaluate web analytics reports in order to develop the digital marketing strategies
- Up-to-date with the latest trends and best practices in online marketing and measurement
Technical and Professional Requirements:
- Any Graduate/Post Graduate
Preferred Skills:
What we need?
Skills Requirement:
- Any graduate and post graduate in marketing or related field with an excellent verbal and written communication skills
- Hands-on experience in SEO/SEM, marketing database, email, social media and display advertising campaigns
- Experience in setting up and optimizing Google Adwords campaigns, FB ads, LinkedIn ads etc.
- Candidate should be able to align the work with the overall business goals by working with teams, and optimizing the user experiences
- Profession for AI Competencies
- Passion for SEO and over all internet marketing
- Outstanding ability to think creatively, strategically & problem solving skills
- Ability to foster strong client relationships at various levels
- Ability to clearly and effectively articulate thoughts and points
- Highly organized and detail-oriented
- Entrepreneurial spirit and drive with the ability to work in a fast paced and dynamic organization and strong bias for action/getting things done, both individually and with teams.
- Ability to think strategically to impact business outcomes and create strategic roadmaps
- Ability to utilize best-in-class email marketing and web-based demand generation trends in plans and activities
- Good understanding of target audience, competitor analysis, Google Analytics & Search Console, social listening-based content generation ideas