HR Trainee at AppSierra Solutions Pvt. Ltd
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AppSierra - Email Marketing Role (2-3 yrs)
Responsibilities:
- Create comprehensive campaigns for user retention based on user behavior, user segmentation and journey
- Need to map customer journey and develop listening points in the journey.
- Strategic planning and execution of all CRM and Loyalty campaigns to deliver against customer service and retention KPIs.
Required Skills :
- Proficient with Marketing Channels such as: SMS, Email, push notifications and Retargeting
- Proficiency with Microsoft Excel and Google Analytics.
- Experience in managing and coordinating multi-channel marketing campaigns
- Excellent quantitative aptitude and ability to perform analysis.
- Excellent database / CRM knowledge and expertise in reading and understanding data
- Work Experience required: 1-5 years of hands on Retention marketing experience
- Should manage a team
- Excellent communication skills
- Experience in coordinating within and outside teams, relationship management
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