HR Manager at Anvita Tours2Health Pvt Ltd
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Anvita Tours2Health - Executive - Internet Marketing/Search Engine Optimization (2-5 yrs)
Job Description :
- Increasing traffic to websites (clients websites and company owned)through organic search listings and generate leads from the website.
- Researching and resolving HTML code and content, link architecture and navigation issues
- Continually monitoring organic search rankings to increase traffic and sales.
- Researching keywords using tools.
- Should be able to do both on-page and off-page optimization.
- Competitor Analysis, Keyword Research, Content analysis, Meta title analysis & writing and Managing Google Analytic.
- On site and off site SEO work, Maintain Blog and Forum which should be regularly updated.
- Should have good knowledge of Social Network (Facebook,Twitter) Marketing. Fan Page building and Twitter updates.
- Troubleshoot SEO problems & propose resolutions for SEO implementation Issues on the website.
- Stay on top of current search engine news, trends, SEO practices, and emerging items of interest.
- Work with content writers to drive SEO parameters in content creation for websites.
- Work in close co-ordination with the Sales team, Website Design and Development Team, Content writers in order to ensure good results for the clients.
- Strong knowledge of Search Engine algorithms & ranking strategies.
- Should know how to use Web analytic.
- Good Knowledge of Social Media.
- Should have working knowledge of HTML and other Tools Required.
- Should be update about recent changes including Panda and Penguin.
- Online promotion(various other mediums(web directories etc), should known link building activities.
- On page/off page optimization
- Experience in Lead Generation Campaigns online would be added advantage
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