ANS Commerce - Manager - Digital Marketing (3-5 yrs)
- Experience in Digital Marketing with a specific focus in Facebook Ads.
- Manage and scale e-commerce campaigns of big brands globally
- Facebook Blueprint certified (preferred)
- Working Proficiency with Facebook Ads Manager
- Strategies social media campaigns and align it against the whole digital marketing strategy
- Understanding and implementation of funnel approach - a measurement of events like add to cart, checkout, etc on websites and also building audiences related to these events
- Tracking and setup of all events through Google Tag Manager
- Analyze data from various sources (Google Analytics, Facebook analytics, etc) and find insights on how to grow faster
- Creative inputs and AB Testing - strategies on creatives and map them to relevant audiences, test different versions and formats to continually optimize campaigns
- Find new opportunities to grow revenue and sales.
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