HR at Analyttica DataLab
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Analyttica - Executive - Social Media Marketing (1-3 yrs)
Social Media Executive
Who we are and what are we looking for ?
We are a fast-growing technology-enabled advanced analytics and data science start-up. We have clients in the USA and India and those two geographies are our current market focus. We are developing an Artificial Intelligence (AI) embedded data-science and analytics product platform (patented in the US) with a series of offerings to solve real-world problems. We have a world-class team of in-house technocrats, SMEs, data scientists and experienced business professionals driving the product journey.
A Social Media Executive is an individual who handles all the social media activities of an enterprise. The social media activities are here referred to the social media campaigns, promotions, social media ad campaigns, planning, implementing and monitoring the company's Social Media strategy in order to increase brand awareness, improve marketing efforts and increase sales.
The Social Media Executive is also the one who is accountable for the regular posting and updates on social media channels like Facebook, Twitter, LinkedIn, etc.
What you can expect ?
Along with the commercial aspects of the engagement (no bar for the right candidate), you can expect an agile environment, with progressive culture and state of the art work-place. You will be presented with a great learning opportunity while interacting with people from diverse background with the depth and breadth of experiences. Our technical, SME, and business leadership team comprises of each professional with 15+ years of experience and strong credibility to their names.
What role you are expected to play ?
- Develop, implement and manage our social media strategy
- Define most important social media KPIs
- Manage and oversee social media content
- Measure the success of every social media campaign
- Stay up to date with the latest social media best practices and technologies
- Creation of engaging social media content
- Work with designers to ensure content is informative and appealing
- Collaborate with Marketing, Sales and Product Development teams
- Communicate with industry professionals and influencers via social media to create a strong network
Essential experience and skill-set you should have:
- 1 to 3 years of experience as a Social Media Specialist or similar role
- Social Media Strategist using social media for brand awareness and impressions
- Excellent knowledge of Facebook, Twitter, LinkedIn, email marketing, offline marketing
- Good understanding of social media KPIs
- Familiarity with web design and publishing
- Excellent multitasking skills
- Critical thinker and problem-solving skills
- Team player
- Good time-management skills
- Great interpersonal and communication skills
Required soft-skills :
- A self-starter attitude, the ability to work independently and in a group, demonstrated initiative, and writing/briefing skills are great to have.
- Strong interpersonal, communication and presentation
- Strong strategic thinking ability - ability to plan and think ahead in anticipation of environmental shifts.
- Ability to command respect across the organization based on professionalism and expertise.
- Flexible attitude and openness to new ideas.
Educational Qualifications :
- Bachelor/master's degree in the Marketing/Journalism discipline
- Strong academic record.
Analyttica Culture :
As a true start up organization, we continuously foster entrepreneurial spirit. We are highly motivated and passionate with a drive to enable our mission and look for like-minded professionals always willing to embark on exciting journeys after taking calculated risks. We would like all the members of the Analyttica family to participate in business development and be rewarded for the same. We believe in - relative value- ; no - absolutes- . We go beyond our - ask- to create value for our partners, always, without expectation. Our work environment offers a fun and friendly workplace, where individuals are empowered and trusted to make decisions with direct impact to the company's success.
Office Address :
India Address :
Analyttica Datalab India Pvt. Ltd.
702, Brigade IRV Centre, 2nd Main Rd, Nallurhalli,
Whitefield, Bengaluru, Karnataka 560066
Tel: +91 80 4650 7300, Fax: +91 80 4650 7323
US Address:
Analyttica Datalab Inc.
1007 N. Orange Street, Floor 4,
Wilmington, DE 19801, USA
Tel: +1 917 300 3289/3325
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