Analyst - Search Engine Optimization - Internet/eCommerce (2-4 yrs)
SEO(Search Engine Optimization) Analyst
Experience and Skill Set Required :
1. 2-3 years Work experience as an SEO Analyst or similar Digital Marketing role.
2. Strong knowledge about popular SEO Tools (keyword tools, web analytics and internal reporting tools)
3. Working knowledge on full range of Digital marketing services, Content marketing, On and off page optimisation, Link building, Social media, Email marketing, PPC, & Conversion optimisation
4.Experience working with Web analytics tools to measure site traffic to better optimize Marketing campaigns
5. Excellent analytical, organizational, relationship management and time management skills.
Responsibilities :
1. Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
2. Performing site specific keyword research, competitive analysis and to ensure the health of the website in online space.
3. Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects.
4. Developing and implementing link building campaigns, perform back link analysis, opportunity identification, solicitation and optimization.
5. Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals.
6. Implementation and administration of search engine programs (XML sitemaps, shopping feeds, webmaster tools)
7. Keep pace with SEO, search engine, social media and internet marketing industry tools, trends and developments.
8. Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
9. Work closely with the other team members on project development to meet client goals and timelines.
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