Analyst - Search Engine Optimization (3-5 yrs)
This is an exciting role and would entail you to:
- Responsible for managing paid campaigns on Google AdWords, Amazon, Bing, and other search platforms.
- Work with PPC manager to provide proactive e-commerce trading recommendations to improve e-commerce performance.
- Provide analysis and insights to optimize overall account performance.
- Accurate reporting of PPC account performance against KPIs set including sales per day and cost per day targets.
- Undertake ongoing campaign optimization and competitor analysis.
- Budget allocations for different campaigns.
- Ad copies, keywords research and bid optimization.
This may be the right role for you if you have :
3 years- experience in media or search marketing.
- Demonstrable knowledge of latest trends in PPC, onsite marketing, and usability.
- Proven ability to deliver reporting and optimizing campaigns in a complex multi- channel marketing environment.
- Good understanding of paid search services like Google, Amazon, Yahoo and Bing.
- Google AdWords/Analytics Certification Must.
- Highly organised and an ability to manage time to deliver to deadlines.
- Tracking tool experience (particularly Omniture) a distinct advantage.
- Inquisitive and strong proven problem-solving skills.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
