Digital Marketing Analyst

- Apply only if you have minimum 3 years experience in Digital Marketing

- Apply only if Ashok Nagar - Bangalore as Job Location is comfortable for you

About the Company :

Our client enables students from around the world to attend top U.S. universities by removing financial barriers to higher-education. Higher education is key to socio-economic mobility but, unfortunately, millions of students struggle to get into or through school due to financial constraints. Our client tackles this pervasive issue by working with investors and universities to provide an innovative and forward-looking education financing product for students from around the world. They are not just a just a student lender - their goal is to set students up for academic, professional, and financial successes.

The Role :

You will act as webmaster, analyst, and content creator with the ultimate goal to increase high-quality traffic to an affiliated education website. Your responsibilities will include but are not limited to :

- Developing and implementing a growth plan for a mid-sized WordPress website as well as daily management

- Creating, sourcing, and sharing content across the web to enhance brand awareness and website traffic

- Developing integrated reporting and dashboards to communicate key website metrics to both internal and external stakeholders

- Analysing website changes through Google Analytics, A/B tests, and other tools to measure impact and make recommendations to our team

Qualification :

- Bachelor's degree, or higher in a related field such as marketing or analytics

- At least 2-3 years in digital marketing, marketing analytics, or related technical field in a high-performing, fast-paced environment

- Experience and comfort using Google Analytics and Google Tag Manager, experience with Google Data Studio is a plus

- Working knowledge of HTML/CSS, and experience with WordPress is a must

- Working knowledge and experience using of Salesforce is a plus

- Ability to work well both independently and in a team environment

- Foreign language is a plus

If this sounds like a role tailor made for you then, forward us your updated profile with details like Current CTC, Expected CTC and Notice Period.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.