Content Marketing Analyst

We're looking for a Content Marketing Analyst with proven experience of driving traffic, leads and revenue. You will contribute to the content strategy and give keyword recommendations. You will monitor web analytics, search performance and other similar metrics. You will also develop editorial calendars and keep pace with social media and online marketing trends.

Responsibilities :

- Create pre-set target-based amount of content resources each month to drive traffic, leads, revenue, subscribers, and awareness

- Provide recommendations and execute strategies for content development in coordination with SEO goals - general and keyword specific

- Perform keyword research in coordination with company's business objectives to optimize existing content and uncover new opportunities

- Create, deliver and support marketing content and its distribution and monetization

- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages

- Work closely with the other team members, including design, content, communications, and publishing to meet organizational goals

- Develop editorial calendar, delegate tasks and ensure deadlines are met

- Implement link building campaigns in coordination with website's SEO goals

- Keep pace with SEO, search engine, social media and internet marketing industry trends and developments

- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance organization's goals

- Monitor and evaluate search results and search performance across the major search channels

- Communication to team and management on project development, timelines, and results
 
Requirements :

- 3 - 4 years of experience in Content Marketing, Search Engine Optimization & Search Engine Marketing

- Proficiency in MS Excel, PowerPoint, and Word

- Experience with website analysis using a variety of analytics tools including Google Analytics as well as other internal reporting methods

- Experience working with popular keyword and web administration tools (Search Console, Ahrefs etc)

- Experience working with CMS and building/administering content in CMS environments

Desired :

- Knowledge of HTML/CSS and website administrations

- Passion for SEO and web content strategy and marketing

- Excellent language and communication skills, both written and spoken

- Outstanding ability to think creatively, and identify and resolve problems

- Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere

- Ability to clearly and effectively articulate thoughts and points

- High levels of integrity, autonomy, and self-motivation

- Excellent analytical, organizational, project management and time management skills

Working at KnowledgeHut :

- Founded in 2011 and trusted by companies across 70 countries and more, KnowledgeHut is the skills solutions provider that organizations and individuals the world over count on to innovate faster and create progress.

- We help technologists master their craft and take control of their careers. We empower businesses everywhere to build adaptable teams, speed up release cycles and become scalable, reliable, and secure.

- Our mission to democratize technology skills is what drives us, and our values are at the helm of how we work together. We thrive in an environment with creativity around every corner, challenges that keep us on our toes, and peers who inspire us to be the best we can be.

- If you have the content marketing, SEO and SEM skills required and are excited to come to work every day knowing you- re helping our customers build the skills that power innovation, we want to hear from you!

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