Talent Management at Anaad Consultants LLP
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Anaad - Digital Marketing Role (1-7 yrs)
1. Leading digital strategy and innovation through the development and implementation of comprehensive digital marketing programs in line with business priorities.
2. Leading the planning and implementation of PR and initiatives related to the brand.
3. Creating and managing all marketing material and collateral in line with brand direction.
4. Implementing online marketing activities including Social Media, SEO/SEM, demand generation, leads generation, etc.
5. Tracking the effectiveness of various campaigns and course-correcting as required.
6. Managing communications spend and working with vendors and agencies, to create and/or localize communications and marketing activities and develop supporting assets.
7. Enhancing the company's brand awareness and corporate image.
8. Developing and executing effective PR plans through translating brand and key messages into media concepts and compelling stories.
9. Leveraging a variety of media channels to maximise the company's brand exposure through interviews, editorials, etc.
10. Building strong and positive relationships with media, influencers, and other related parties.
11. Developing and editing news releases, speeches, articles, and other editorial collateral.
12. Managing an external PR agency.
13. Analysing and reporting results of PR campaigns & initiatives.
14. Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
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