AMS Manager/Performance Marketing Manager - D2C Brand (2-7 yrs)
AMS Manager ( Performance Marketing Manager ) | D2C Brand
Our client, a prominent D2C brand based in Gurugram, is seeking an AMS Manager. This role involves managing end-to-end Amazon campaigns, including keyword research, campaign setup, budget management, and performance analysis.
Location: Gurugram (Work from Office)
Alt. Saturday Working.
Responsibilities :
- Monitor and analyze campaign performance metrics to achieve maximum return on ad spend.
- Collaborate with the content, design, and product teams to ensure that advertising efforts are aligned with product launches, promotions, and overall brand messaging.
- Stay current with industry trends, Amazon algorithm updates, and the competitive landscape to proactively adapt strategies and maintain a competitive edge.
- Conduct regular competitor analysis to identify opportunities and areas for improvement, adjusting strategies as needed to maintain a strong market position.
- Utilize Amazon's PI, Helium 10 and other tools to find gaps and opportunities.