Director at Ambryn Portfolio Solutions Private Limited
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Ambryn - Executive - Digital Marketing (2-5 yrs)
Role Description :
As a Digital Marketing Executive, you will play a crucial role in developing and implementing digital marketing strategies to elevate our brand awareness, drive traffic, and generate leads/sales across various online channels. You will work closely with the marketing team to execute campaigns, analyze performance metrics, and optimize strategies to maximize ROI and achieve business objectives.
Responsibilities :
- Develop and execute comprehensive digital marketing strategies to increase brand visibility, engagement, and conversion rates.
- Manage and optimize digital advertising campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.
- Create and curate compelling content for website, blog, social media, and email marketing campaigns.
- Monitor and analyze key performance indicators (KPIs) to assess campaign effectiveness and identify areas for improvement.
- Conduct market research and competitor analysis to stay informed about industry trends and best practices.
- Collaborate with internal teams to ensure alignment of marketing efforts with overall business goals and objectives.
- Stay up-to-date with the latest digital marketing trends, tools, and technologies, and recommend innovative strategies to enhance our online presence.