Human Resources at Amaara Herbs
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Amaara Herbs - Lead - Marketing (2-5 yrs)
We are looking for an insightful and goal-driven Marketing expert to join our team and take our brand to next level. As a Marketing Lead, you will be responsible for planning, developing and implementing D2C marketing strategy and perform detailed market research for the brand.
About us:
Amaara Herbs, a unit of Blissberry Brews Pvt. Ltd. started its mission to offer quality produce of natural herbs to all tea lovers in the year 2018. We offer a wide range of herbal teas including Ashwagandha, Gokshura, Brahmi, Satavari etc. and major herbs. We understand the significance of herbs for health and thus guide how these herbs can be beneficial if adopted in daily regime. We help you switch to herbs infused superfoods instead of conventional ones to kick start your day fully energised. We strive to
provide the best of produce to the modern you and also educate you on the therapeutic advantages of these herbs.
Roles & Responsibilities:
- Design and implement marketing strategies aligned with business targets to promote our products
- Effectively portray brand story and awareness
- Develop digital marketing campaigns to increase web traffic
- Analyze sales and marketing metrics
- Research market to identify new opportunities and forecast market trends
- Set marketing goals that are data-driven and estimate the ROI
- Generate innovative ideas to promote our brand and our products
- Ensure brand consistency through all marketing channels, ecommerce platforms, website and social media.
- Manage email marketing campaigns, Whatsapp marketing campaigns, sales collateral,
- Facebook/Google ads and Blogs
- Run well-conceived marketing tests to help optimize affiliate sales.
- Leading and directing a team of 3-4 creative individuals and liaise with internal teams as and when required.
Educational background and requirements :
- A degree in Marketing, Media, Communication or another related field
- Proven work experience of at least 3 to 4 years with D2C brands.
- An excellent understanding of industry trends, data analysis and interpretation
- Demonstrable experience with marketing campaigns and web technologies (online tools and social media)
- Proficient with brand collaboration and affiliate marketing
- Photography skills (added advantage)
- Excellent communication and presentation skills (verbal and written)
- Team management skills
Additional perks of working with us:
- Creative freedom
- A cool team who turn into friends by EOD
- You get to sip herb brew tea and boost your creativity at work
- Working with one of the top D2C brands of the country.
Remuneration : can be discussed
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
