HR Manager at Alt Mobility
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Alt Mobility - Copy & Content Writer (3-5 yrs)
- As the Content and Copy Writer at Alt Mobility you would be a key player in shaping our brand's narrative and delivering compelling content that resonates with our customers and stakeholders. You'll be responsible for crafting engaging copy and creating valuable content that educates, inspires, and establishes our thought leadership in the EV industry.
Responsibilities :
1. At least 3+ years of experience in the Marketing role in a 0-1 stage product start-up
2. Develop and execute a comprehensive content strategy that aligns with our brand identity and company objectives.
3. Write clear, persuasive, and engaging copy for various marketing materials, including websites, product descriptions, brochures, emails, social media, and more.
4. Create thought leadership articles, whitepapers, case studies, and blog posts to showcase our expertise and drive engagement within the B2B space.
5. Collaborate with cross-functional teams to gather insights, technical details, and product information to inform your content creation.
6. Translate complex technical concepts into accessible and engaging content for diverse audiences.
7. Optimise content for SEO to ensure maximum visibility and organic reach.
8. Edit and proofread content to ensure accuracy, consistency, and adherence to brand guidelines.
9. Stay current with industry trends, competitive analysis, and emerging topics to inform your content strategy.
10. Contribute to brainstorming sessions and creative discussions to generate innovative content ideas.
11. Manage multiple projects and deadlines, adapting your writing style to suit different channels and target audiences.
Qualifications :
- 3+ years of experience in content creation and copywriting
- Proven portfolio showcasing a range of written content, including web copy, articles, blog posts, and marketing materials.
- Bachelor's degree in Marketing, Communications, English, Journalism, or related field (Master's degree a plus).
- Strong storytelling and narrative-building skills, with the ability to create compelling and informative content.
- Exceptional writing, editing, and proofreading abilities.
- Familiarity with SEO principles and best practices for content optimization.
- Creative thinker with the ability to convey technical information in an accessible and engaging manner.
- Proficiency in using digital marketing tools.
Why should you join us ?
- Experienced founding team - This is their second start-up
- The founding team knows the business & its secrets inside out as we are among the top four EV leasing platforms.
We are already making revenues! Ask us how ?
- Exposure to all aspects of company building - exposure to investors, top notch EV technology, connections (as we are situated in IIT Delhi campus), decision making, building the team & ownership
- All of the above perks, along with insurance plan, a cool office, competitive market salary and a great culture to work with a high potential 0-1 stage, collaborative and dynamic startup culture.
- Join us in our mission to transform the future of sustainable mobility. As a Content & Copy Writer, you will play a pivotal role in shaping the landscape of electric vehicles and with focus on building our brand by crafting compelling content and with a passion for driving growth in a dynamic startup environment, we shall together make a positive impact on the world.
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