AGM - Marketing - Residential Project (17-20 yrs)
Looking for AGM/DGM Marketing based in Mumbai.
Qualification : MBA/PGDM
Experience : 17 to 20 years
Job Role :
- Strategically building and developing the - Company- brand among customers
- To brand and establish the residential projects for Company
- Effectively leveraging public relations & media for Company brand building
- To work in identifying advertising agencies, printing & media houses and get the marketing and sale brochures, websites, project specific media strategies and relevant publishing materials
- Responsible for planning, developing and implementation of Company's marketing & sales strategies for communications and public relation activities both external and internal. Monitor performance, assure adherence and evaluate performance.
- To assist in marketing studies and customer feedback
- To assist in the demand of the product & services in real estate sector in the micro and macro market & accordingly plan the positioning of products and services offered by the company.
- Organise marketing & sales related feedback for policy / product mix design based on consumer studies and feedback.
- To organize project launches / functions, competitions, inauguration, and liaison with major stake holders.
- To lead leisure & entertainment initiatives as differentiator for large mixed used development.
- Strategizing, budgeting, monitoring and analysis.
- Responsible for conceptualizing, driving, streamlining and implementing marketing (both ATL & BTL) as well as communication activities for both lead generation & brand building.
- Cultivating relationships of mutual cooperation and respect for organizational benefit with various stakeholders like media, vendors, investor community, employees, NGO's, government bodies and trade bodies.
- Project launches and Product lifecycle management - planning, strategizing, communication ideation, research, positioning, launch and post launch.
- Creative, Collateral and Content (including queries by the media, speeches and communication) development.
- Sample Sales Office & Sample flat development.
- Responsible for driving the corporate campaign, website up-gradation and digital strategy.
AJ
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