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19/02 Anirban Ghosh
HR at Agency Waale

Views:47 Applications:39 Rec. Actions:Recruiter Actions:11

Agencywaale - Manager - Performance Marketing (2-4 yrs)

Mumbai Job Code: 147830

Primary purpose of the role:

- Analyze and evaluate client briefs and requirement specific to various projects and design a strategy around performance marketing.

- Lead the team from the front with good coordination among other functions to deliver the best to the client.

- Be on the top of new trends, technology, algorithm related to the field.

- Provides an energy level that brings new and exciting ideas to the planning function and instills this in all employees assigned to his/her group.

Job Description :

- Understand and analyse the requirement from each client and categorize the requirement for further planning.

- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

- Identify trends and insights, and optimize spend and performance based on the insights.

- Manage lead generation campaigns for clients and lead the projects.

- Brainstorm new and creative growth strategies and hacks.

- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

- Plan, execute, and measure experiments and conversion tests

- Optimizing all channels to deliver the best ROI while ensuring targets are met.

Skills

- Should possess knowledge on all forms of media Including TV, Radio, Print, OTT, Digital.

- Must be extremely accurate and detail oriented

- Ability to think strategically

- Entrepreneurial in spirit

- Strong Presentational skills

- Excellent written and verbal communication skills and proven problem solving ability

- Strong interpersonal and relationship building skills

- Ability to work effectively cross-functionally and maintain strong professional relationships with clients and other various outside vendors

- Must have hands on knowledge and ability to use Hubspot marketing,Sprout Social, Semrush, MOZ, Facebook business manager and insights, Facebook Ads, Google Ads.

- 2 Plus years of Performance marketing experience

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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