Human Resource at Agatsa Software pvt ltd
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Agatsa Software - Senior Executive/Assistant Manager - Digital Marketing - Healthcare Domain (3-5 yrs)
Searching for a new member of our team in the healthcare industry.
Role and Responsibility :
- Assist in the formulation of strategies to build a lasting digital connection with consumers.
- Plan and monitor the Startup ongoing company presence on social media (Twitter, Facebook, etc.).
- Launch optimized online adverts through Google AdWords, Facebook, etc. to increase company and brand awareness.
- Be actively involved in SEO efforts (keyword, image optimization, etc.).
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website.
- Collaborate with designers to improve user experience
- Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web etc.).
- Acquire insight into online marketing trends and keep strategies up-to-date.
- Maintain partnerships with media agencies and vendors.
Skills :
- Proven experience as a Senior Digital Marketing or similar role.
- Excellent understanding of digital marketing concepts and best practices.
- Experience with B2C social media, Google AdWords and email campaigns and SEO/SEM.
- Working knowledge of ad serving tools (e.g., DART, Atlas).
- Perfect knowledge of web analytics tools (e.g. Google Analytics, Net-Insight, Web-Trends, etc.).
- Skills and experience in creative content writing.
- Analytical mindset and critical thinking.
- Excellent communication and interpersonal skills.
- BSc/BA in marketing or relevant field.
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