We are looking for an Affiliate Marketing Manager! The individual should be related to the field of Affiliate Marketing!

Location- Gurgaon

Experience- 1-5yrs

Immediate joiners!

Overview of the profile-

The individual holding this position is expected to possess a range of expertise and skills to effectively navigate the affiliate marketing landscape, a keen eye for campaign analysis, the ability to provide tailored solutions to clients, proficiency in utilizing tracking platforms, and expertise in specific pricing models within the industry. The candidate must be from the affiliate industry. Here is an overview of the responsibilities outlined :

- Campaign Planning and Optimization :- The Campaign Manager is responsible for meticulously planning and optimizing various performance, affiliate, and paid campaigns to align with the client's specific requirements. This involves developing strategies to achieve the best possible outcomes.

- ROI Focus : With a keen eye on delivering the highest Return on Investment (ROI), the Campaign Manager oversees day-to-day campaign management activities. This includes monitoring key metrics, adjusting strategies, and ensuring campaigns are on track to meet ROI goals.

- Market Analysis and Insights : Regular analysis of the market landscape, competitor activities, and insights from top-performing campaigns is crucial. This enables the Campaign Manager to make informed decisions, identify trends, and capitalize on opportunities.

- Weekly Reporting : A significant aspect of the role involves preparing weekly reports that highlight Key Performance Indicators (KPIs), revenue generation, and growth metrics. These reports offer valuable insights to both internal teams and clients.

- Publisher Acquisition and Alliances : The Campaign Manager is tasked with identifying and acquiring potential publishers who can effectively promote the campaigns. Forming strategic alliances with both new and existing publishers is essential for campaign success. Maintaining strong relationships with publishers is vital.

- Collaboration with Sales : Regularly sharing campaign wishlists, insights, and updates with the sales team fosters collaboration and ensures a unified approach to meeting client objectives. The person should have an understanding of platforms such as Hasoffers, Branch, Affise, Appsflyer, etc. Integrations through these platforms help in accurate tracking and performance assessment.

- Fraud Detection and Prevention : Knowledge of fraud detection tools like Protect 360, Mfilterit, etc., is crucial to maintaining campaign integrity and protecting against fraudulent activities.

- CPL/CPI Campaigns : The Campaign Manager should be well-versed in delivering Cost Per Lead (CPL) and Cost Per Install (CPI) campaigns.

Qualifications-

- Graduate with 2-3 years of industry experience

- Strong negotiation skills

- Strong communication and presentation skills

- MS Office experience is a must

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