Talent Acquisition at Adyogi
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Adyogi - Assistant Manager - eCommerce Advertising (3-5 yrs)
As an Assistant Manager overseeing Flipkart and Myntra ads business, you will play a pivotal role in managing the performance marketing strategies for our clients, with primary focus on large catalogue fashion brands. This role demands a dynamic individual with hands-on experience in handling search and display ads on Flipkart and Myntra.
Key Responsibilities :
Team Management :
Lead and managed a team of Flipkart and Myntra PPC specialists.Provide guidance, mentorship, and support to ensure the team's success in meeting and exceeding performance goals.
Campaign Management :
Oversee the planning, setup, and optimization of Flipkart and Myntra campaigns, considering various factors such as targeting, bids, budgets, and ad formats.
Ensure effective implementation of search and display ads for large catalogue fashion brands.
Strategy Development :
Develop and execute comprehensive performance marketing strategies aligned with client objectives and industry best practices.Drive innovative ideas and processes to enhance campaign performance, account structure, and overall results.
Client Interaction :
Collaborate with clients to understand their goals, present brand strategies, and align expectations. Provide regular updates and insights to clients on campaign performance and strategy adjustments.
Market Research :
Conduct thorough research on market trends, competitor activities, and industry benchmarks to inform campaign strategies.
Analytical Skills :
Strong numerical and analytical skills to interpret campaign data, identify trends, and make data-driven decisions.
Strategy Skills :
Ability to develop and implement effective performance marketing strategies, considering the unique challenges of large catalogue fashion brands.
Presentation Skills :
Excellent verbal and written communication skills to convey complex strategies and insights to clients and internal stakeholders.
Experience:
Minimum 2-3 years of hands-on experience in managing search and display ads on Flipkart and Myntra. Previous experience working with large catalogue fashion brands is highly desirable.
Qualifications:
Bachelor's degree or equivalent in Marketing, Business, or a related field.
Work Location:
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