JOB DESCRIPTION_SEO MANAGER

We are looking for an SEO Manager to coordinate SEO efforts, including onsite and offsite optimization and keyword expansion research. You- ll also oversee paid search campaigns to ensure their success. He/She should be an analytical and perceptive professional who is a skilled communicator and able to collaborate with various teams. Current knowledge of SEO practices and techniques is essential to this role. Your goal will be to ensure that content is search-engine friendly and optimized to increase our company's profitability.

Responsibilities :

- Developing and implementing effective search engine optimization (SEO) strategies.

- Ensure on-page optimization and best practice implementation.

- Analyze websites for improvements, have an in-depth knowledge of keyword research, understand SEO copywriting

- Coordinating content, design, social media, pay-per-click (PPC) marketing and other Activities.

- Managing offsite and onsite optimization projects and reporting on performance.

-Monitoring and Improving the ranking and visibility of website and related content.

- Prioritize and develop relevant and engaging content

- Develop great off-page SEO and link-building strategies, link architecture and ensure spider friendliness of the platform by monitoring organic search performance of the site and top competitor sites on a daily basis.

- Work with editorial team to deliver optimized content and SEO content initiatives that achieves our goals related to traffic, new customer growth, along with improvement on search engine visibility.

- Perform keyword research and analysis from Google ad words tool and other commonly used tools and guide content teams.

- Teaching and collaborating with external teams (IT, Content, Marketing etc.) to ensure that every day-to-day operations of these teams take SEO impact into consideration.

- Have a deep knowledge of Media Industry and SEO best practices including competitive strategies, marketing, and usability testing and industry trends.

- Manage a team of SEO & review technical SEO issues and recommend fixes.

Requirements :

Strengthen SEO by offering what the user is looking for :

- Knowledge of standard and current SEO practices

- Good knowledge of HTML, CSS, programming language and blogging

- Strong organizational and leadership skills

- Should be able to understand business processes and translate them into creative and quality content.

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