Recruiter at AdMedia Digital Labs Pvt Ltd
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AdMedia - Manager - Search Engine Optimization (3-10 yrs)
About the Company:
AdMedia helps Agencies and Brands meet their KPIs and hit their ROI objectives. AdMedia's cross-channel advertising platform enables advertisers to purchase media across Video, Display, Search, Email, Social Media, Mobile and more, thus giving businesses numerous options to touch base with their customers. We operate over 1 million high-quality domains and have more than 150,000 developed websites. AdMedia generates a billion impressions per month. No other ad network on the web optimizes traffic across this many channels, and AdMedia continues to advance its technology in order to widen its reach. The company is headquartered in Burbank, California and has several domestic offices throughout the state.
Experience : 5+ Years
Work Location : Work from Home
Key Responsibilities :
- Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
- Provide recommendations and execute strategies for content development in coordination with SEO goals - general and keyword specific
- Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects
- Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
- Implement link building campaigns in coordination with client SEO goals
- Assist in the development and execution of communication/content strategies via social communities in coordination with SEO goals
- Keep pace with SEO, search engine, social media, and internet marketing industry trends and developments
- Research and administer social media tools in support of clients- social media strategy
- Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance client goals
- Monitor and evaluate search results and search performance across the major search channels
- Communication to team and management on project development, timelines, and results
- Work closely with the other team members to meet client goals
Professional Competencies:
- Passion for SEO and internet marketing
- Outstanding ability to think creatively, and identify and resolve problems
- Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
- Ability to clearly and effectively articulate thoughts and points
- High levels of integrity, autonomy, and self-motivation
- Excellent analytical, organizational, project management and time management skills
Professional Skills & Qualifications:
- 4+ years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO)
- Proficiency in MS Excel, PowerPoint, and Word
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool
- Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)
- Experience working with CMS and building/administering content in CMS environments
Desired: Knowledge of HTML/CSS and website administrations
Bachelor's degree preferred
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