Talent Acquisition Director at Accura Pharmaquip Pvt. Ltd.
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Accura Pharmaquip - Executive - Marketing (5-10 yrs)
-Job Description:-
The candidate will develop, implement, and manage marketing campaigns promoting the organization's products and services. The candidate will majorly enhance brand awareness, drive web traffic, and acquire leads/customers.
-Key Responsibilities:-
- Develop marketing strategies that align with the organization's business goals
- Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising
- Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)
- Conduct market research and analyze trends to identify new opportunities and improve campaign performance
- Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience
- Stay up-to-date with emerging digital marketing trends and technologies
- Ability in price negotiation.
- Experience with sales and customer communication.
- SEO & SEM
- Advertisement designing.
- YouTube channel maintenance.
- Social media pages update and maintenance.
- Website update and maintenance.
- Lead generation
- Excellent spoken English.
- Excellent verbal and written communication skills.
- Experience with working out quotations in the official form.
- Experience with responding to enquiries from clients.
- Strong identification of products, spare parts and their working.
- Excellent verbal and written communication skills.
-Qualifications:-
- BE/ME/BCA/MCA/BSc IT/Msc IT
- 4+ years of experience in digital marketing or related field
- Strong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising
- Proficient in marketing automation tools
- Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics)
- Strong project management skills
- Excellent written and verbal communication skills
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