Associate Director at Aptita Consulting Partners
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Account Manager - Public Relations - Advertising Firm (1-10 yrs)
Job Description :
Location : Mumbai, Delhi
Position : PR
We will need 1-6 years of experience to independently manage accounts - be the key day-to-day client lead for B2B as well as B2C accounts.
The day-to-day for Account Manager will involve :
- Daily point of contact with key media contacts
- Developing industry, sector and product focused PR campaigns
- Managing the needs of the client and their accounts
- Updating clients on PR activities
- Keeping abreast of current PR trends and tools
- Building client relationships and maintaining a network of media contacts including journalists and industry spokespeople
- Spearheading both traditional PR and social media projects
- Developing news angles, stories and pitches to further the client's profile, products and services.
- Fulfilling the client's key performance indicators and growing accounts including writing monthly reports, quarterly plans and annual reviews
- Being involved in pitching for new business and developing PR proposals
- Managing and mentoring junior members of staff
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