Recruitment Team at Accel Partners
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Accel - Offline Marketing Lead - College/Students - Stanza Campus (3-5 yrs)
Stanza Living (www.stanzaliving.com) is a technology-enabled, high-quality student accommodation concept which is seeking to disrupt the multi-billion-dollar student housing market by putting the student, as a consumer, at the heart of the product and service design, development and execution. Stanza is challenging the status quo when it comes to student community living. For the first time, we are making student accommodation an experience product in line with evolved hospitality areas like hotels, guest houses and serviced apartments.
Role - Marketing manager
Job responsibilities :
- Lead Offline marketing for the brand & help in building the Marketing function
- Develop and execute Annual/Monthly Marketing Calendar - Regular tracking & reporting
- You would drive the influencer network, student ambassador programs & campus engagement
- Plan & execute regular interactions/engagements with student bodies, communities
- BTL Marketing & on ground activations to reach our customers & lead them to transaction
- ATL marketing & media buying for specific geographies
- Planning & execution of campaigns
Job requirements :
- Experience with companies involved in student engagements & college activations
- Experience in working with student bodies, communities
- Experience of working with event management firms who regularly organizes fests/events in colleges
- Experience of driving student ambassador, campus engagement programs
- Strong knowledge about Delhi NCR, local universities & colleges
- Eager to experiment & learn - Willingness to work hard & fast
- Good communication & persuasion skills
- Good people management skills
- Experience in Sales (channel, retail, personal) or business development will be an added advantage
What can you expect :
- A phenomenal work environment, with massive ownership and growth opportunities
- Opportunity to shape a potential unicorn
- Opportunity to work on cutting edge technologies, and lead teams
- Access to a world-class mentorship network
- Massive and direct impact of your work on student lives in India
- Opportunity to work with & learn from accomplished, experienced peers
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