Business Head at Aaraya Fashion
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Aarya Fashion - Executive - Content Marketing (2-4 yrs)
- We are a very young & dynamic bootstrapped start-up ecommerce brand (www.aarayafashion.com) promoting and selling Indian ethnic clothing for Women & Men in the international markets.
= We are looking for someone to join us and drive our "content marketing" initiatives across channels and medium. The ideal candidate will be responsible for crafting eye-catching & engaging social media posts, emailers, Whatsapp communications, visual merchandising on our website and more.
Job Responsibilities :
- Drive content marketing across social media channels, emailers and Whatsapp
- Create user engaging posts to increase reach, engagement and inquiries
- Design, craft emailers with relevant content to reach, engage and convert users
- Push WA promotional messages to engage and covert customers
- Handle queries, messages, moderate comments on social media channels, chats
- Support visual merchandising on the website in terms of content, products, categories, etc. to be displayed to improve user stickiness and conversions
Candidate profile :
- Should have 2-4 years of experience on social media domain preferably for fashion, apparel or beauty & cosmetic brand
- Should be good at copy writing, content ideation and creative ideation
- should be comfortable using Canva for design purposes
- Should be able to work of AI tools to generate content and creative
- This is a remote working/work-from-home opportunity, but will require occasional travel to our office in Mumbai/Delhi.
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