Job Purpose:

Work towards the creative content development in line with latest trend in industry, readers feedback & analysis on the previously published contents effectiveness. Responsible for Content development/writing Curate and develop creative content on certain topics. Work closely with Digital Marketing & Design team for creating excellent content for driving maximum traffic of potential clients.

Closely work with Digital Marketing Team to create content for impactful promotions/Ad activities Understanding of SEO keywords is an advantage. Should be able to weave relevant topics around most searched keywords.

Essential Duties and Responsibilities:

- Writes sharp, witty, authentic copy for websites, emails, social media posts, and display advertising.

- Understands brand identity, captures and hones brand voice, and adheres to existing branding guidelines.

- Contributes to campaign development with creative ideas and tactics.

- Work closely with Creative Designers in creating, developing, and maintaining brand voice for internal and external communications.

- Collaborate with Marketing Managers and the Creative team to craft strategic campaign messages for our programs.

- Draft compelling headlines and advertising messages that convey the objectives for the campaign while speaking appropriately to the target audience.

Qualification:

- Please add your online portfolio link at the top of your resume when you apply.

- Impeccable attention to detail, excellent grammar and copy-writing skills in both English and Hindi.

- Bachelors degree preferred in a relevant field such as communications, marketing, advertising or business.

- 2-3 years of relevant professional experience driving compelling creative and execution within a world-class interactive/ad agency, design studio, or in-house creative team.

- Experience working with premium brands.

- Think and act both strategically and tactically. The successful candidate will be a tenacious self-starter with a passion for effective communications, who can serve as a strong advocate for our customers.

- Able to manage multiple tasks in a deadline-driven environment.

Skill Requirements:

Excellent command over English Language, effective writing style, creative ideas, quirky messages & strategies, writing for web, Working knowledge of MS Office

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