Location : Udupi, Karnataka

RESPONSIBILITIES

- Work closely with game teams to understand target audience and competitors of our games

- Manage 2 or more social media channels for each game

- Organically acquire new players into our social channels through focused, data-driven, organic acquisition strategies

- Prepare content plans and editorial calendars and coordinate on executing materials for organic user acquisition, engagement and retention

- Monitor comments and direct them through appropriate channels for follow up

- Monitor game forums

- Track and analyze results to identify optimization opportunities to increase conversion and new users

- Generate detailed weekly performance reports present to senior management

- Identify and report actionable insights to internal stakeholders, suggest recommendations and influence the direction of the business by effectively communicating results

- Pitch new ideas to the team and participate in brainstorming sessions

- Stay current on customer queries from support and marketing channels

- Work closely with game designers, developers, artists, marketing and support teams to reach a common goal

- Stay current on industry trends including new game genres, game marketing best practices, and emerging technology.

REQUIREMENTS

- 5+ years of relevant experience in social media marketing for mobile games or apps

- Team player with great interpersonal skills

- Outstanding communication skills-both written and spoken

- Experience working on social media channels like Facebook, Twitter, Instagram, YouTube etc.

- Experience working with social media publishing and analytics platforms such as TweetDeck, HootSuite, Sprout Social, Spredfast, Google Analytics, etc

- Capable of working in a fast-paced environment

- Goal Driven with high productivity

- Self-motivated with ability to think creatively.

- Proven ability to work highly independently

- Ability to juggle several projects at once

- Experience in working on social games is a strong bonus

- MBA - Marketing/Communications or related field

- Passion for games is a must

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