Human Resource Manager at 777 Trades Research Services
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777 Trades Research Services - Executive - Digital Marketing (0-1 yrs)
A Digital Marketing Executive plays a very crucial and specific role as a part of the Digital Marketing & Analytics team
Attaining certain and specific goals in generating leads, lead qualification, marketing communication, building brand image and conversion of the leads. Digital Marketing is meant for the people who are creative and passionate about the internet. It is a highly result driven and set objective practice.
Responsibilities :
- Planning and execution of marketing projects and campaigns. Ideation and creation of collaterals, distributing them in various media and social platforms and measuring its impact and effectiveness
- Performing activities relating to Search Engine Optimization on a continuous basis
- Creating and executing SMS and E-mail based marketing campaigns
- Executing Social Media efforts and striving to improve the results in terms of KPIs e.g. likes, shares, tweets, etc
- Reviewing and actively managing a website and other online assets and sources
- Promoting employer's products and/or services in the digital space
- Using and researching the internet and new media to reach new customers, generate leads and retain existing customers
- Analyzing market research and plan promotions, competitions and other various creative marketing techniques based on the research results.
Skills required :
- Should be highly up-to-date with advances in web technology
- Must know all about social networking and viral marketing campaigns
- Must be efficient in using technical language effectively, using all the appropriate internet jargon, and they should know what makes a product innovation in the digital world
- Should be comfortable writing and communicating effectively about technology. They Must be able to think creatively about innovative approaches to marketing.
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