Human Resource Manager at 777 Trades Research Services
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777 Trades Research Services - Executive - Digital Marketing (0-1 yrs)
JOB DESCRIPTION :
A Digital Marketing Executive is who has a special focus on digital marketing. A Digital Marketing Executive is a type of Marketing Manager who has a special focus on digital marketing. Due to the rapidly increasing use of the internet, many companies now have a significant digital output or online presence, and so specialized digital marketing positions are on the increase.
RESPONSIBILITIES :
- Seeking out new opportunities for online marketing campaigns
- Providing information to sales teams on how to market digital products
- Contributing to global marketing strategies for products
- Writing marketing copy for websites and maintaining activity on these websites
- Liaising with software developers to enable search engine optimization
- Analysing web traffic to company websites and providing monthly reports
- Liaising with web and graphic designers to create visually effective software
- Creating and maintaining social networking channels
- Writing copy for email marketing campaigns
- Creating brochures and other printed materials to supplement online products
- Communicating key information relating to digital products to non-digital marketing colleagues
- Attending conferences, product launches, and networking events
SKILLS :
- Be comfortable writing and communicating effectively about technology
- Have a strong interest in the future of digital products
- Think creatively about innovative approaches to marketing
- Understand what makes a good online marketing campaign
- Enjoy explaining the benefits of software to people who are not already familiar with it
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